For the second year running, eco-friendly cleaning brand Ecover has been awarded the prestigious Prima Baby Platinum Award. The readers of Prima Baby magazine, have now chosen Ecover as the best green brand in both 2010 and 2011. Awarded best buy because “the products work really well, while being kind to the environment” and best value because “the products help make ‘going green’ easy and affordable” – the readers of Prima Baby use Ecover’s plant and mineral-based products to help make their lives that little bit easier.

Emma Bennetts, Ecover brand manager commented, “Becoming a mum often means that you re-evaluate your purchase choices – you want to make sure that the products you buy do the job and make your life easier, but without any chemical nasties entering the home. We are thrilled that Ecover products are the favourite of mums and mums-to-be across the UK – watch this space for more great products as we enter the New Year!”

Ecover has just recently unveiled its brand new bright and fresh packaging, which is now made from Plant-astic, a renewable, reusable and recyclable plastic made from sugarcane. Ecover is the first cleaning brand in the UK to use it - a revolutionary step in the cleaning market! Ecover sent me two of their newly packaged products for review and I was very impressed by this innovation.

Ecover has also recently launched its new online shop, Ecover Direct. This means you can have your favourite Ecover products delivered to your door at the click of a button. The launch of Ecover Direct is the gives Ecover users an easier and cost effective way of getting their hands on the products they need quickly and efficiently with the added bonus of no more heavy shopping bags to carry.

I use Ecover products in my own home, and am consistently impressed by their performance. I like that they are kinder to the environment, and they are one of the brands I choose regularly for cleaning and laundry. If you have not tried them already, I encourage you to check out their extensive range of effective products.